Search Engine Optimization and Social Marketing are mutually dependent. Integration with social Media for web site promotion is a necessary task for best SEO results. Any online business needs various elements to work together to attain business objectives. There is much more to SEO than simply putting keywords in suitable places. SEO as well as internet marketing techniques are continually evolving with the changes that are taking place across the web.
Many social networking websites like Twitter, Digg and Face book literally dominate the lives of loads of net users. It looks like everyone possesses their own Twitter and Face book, account among the other networking websites. Many of these websites have numerous members and loads of traffic, sometimes even surpassing the most popular search engines. This actually means that social networking websites must be an integral part of your SEO campaigns as well as marketing plan whether you want it or not.
The instant advantage of using these social networking sites is to create number of links back to your site or your web pages for free, without even breaking any of the rules. Creating as many as possible back links is an imperative part of SEO.
Yet another advantage is sharing the links with your friends is that you get an instant view from them. As you enlarge your network, you will get many more followers who may be interested in what you are offering. They can also prove to be a valuable source of information for you.
Social Bookmarking sites are outstanding for passing link juice as well as driving search engine traffic to your website. Google treats the social bookmarkings as a “middle man” and bypasses them for reaching to your content and displaying the results to searchers. So whenever someone searches for the content matching to your website, they will be directly sent to your website’s content instead of the bookmark site.